AskFirst for merchants
Your affiliates are already sending traffic.
AskFirst helps them send insight too.
Most affiliate programmes hand partners a tracking link, a discount code, and not much else. Every affiliate is left guessing what to say, who to target, and which objections matter most. AskFirst gives you a better asset to give them — one that turns affiliate traffic into structured buyer intelligence.
From scattered links to a research network
An AskFirst campaign is an approved survey your affiliates can share, embed, or promote with their own tracking code attached. Visitors answer a short, focused set of questions before being routed to the most relevant product page or offer.
You stay in control of the questions, the routing, and the destinations. Affiliates get something more engaging than a raw link — a reason to start a conversation rather than just drop a URL. And every valid response feeds a shared insight pool that tells you what your buyers actually care about.
Affiliate traffic creates responses. Responses create insight. Insight creates better campaigns. Better campaigns create better affiliate traffic.
How it works
1. You create or approve a campaign
A focused survey built around your offer, with routing to the right product pages already configured.
2. Affiliates get their own branded link
Each affiliate receives a personalised link or embed code with their tracking built in. Nothing to configure on their end.
3. Visitors answer, then get routed
A short interactive survey qualifies the visitor and sends them to the page most relevant to their answers.
4. Every response is reviewed before it counts
Responses are checked for quality before joining your insight pool — so one affiliate’s bad traffic can’t skew what you learn. More on this below.
5. You get the insight. Affiliates get smarter too
You see the full picture across all affiliates. Active affiliates can also see results from their own audience — helping them create better content and follow-up campaigns.
What you’ll learn about your buyers
What they actually want
Which use cases and outcomes matter most to real visitors.
What stops them buying
The objections affiliates keep running into, surfaced clearly.
Which pages need work
Where buyer questions outpace your current page content.
What to build next
Which follow-up campaigns or content angles deserve attention.
Your data, protected
The biggest risk with affiliate-generated data is quality — a handful of low-effort or incentivised responses can quietly skew the whole picture.
AskFirst checks every response for signs of low quality before it joins your insight pool. You can review flagged responses, and exclude any affiliate’s traffic from your report without losing the response data itself.
Your insight report only ever reflects responses you trust.
Why affiliates will actually use this
A tracking link asks an affiliate to interrupt their content with a sales pitch. A survey gives them something to talk about instead — “answer 5 quick questions and we’ll point you to the right option” feels like help, not a hard sell.
Affiliates who generate enough responses also get access to the shared insight report — giving them real data about what their own audience cares about, which they can use to create sharper content and follow-up campaigns of their own.
Give your affiliates a better asset.
Set up your first campaign and see what your affiliate traffic has been telling you all along.
No commitment. We’ll show you what a campaign for your offer could look like.